The most important thing for a team is to have a love and passion for what you are doing. Being a part of a team is great for building relationships, developing leadership skills, learning new things, and improving and pushing yourself. This being said, teams need money for all kinds of reasons; travel expenses, jerseys, equipment, facility upkeep and much more. Here are some ways that you can fundraise for your team: 1. Crowdfunding Starting a crowdfunding campaign is a great way to raise money for your team. Crowdfunding is expected to continue growing globally in the coming years. Platforms like Kickstarter, are great ways for new products and start-up businesses to generate funds but crowdfunding can be used for much more. There are many specialized platforms for sports teams and clubs to generate funds. Check out some of these crowdfunding platforms:
After choosing a crowdfunding platform to launch your campaign on, there a some key things you can do to make it more successful:
Finding a real-life sponsor is an ideal situation for most teams. Local business often sponsor teams in exchange for promoting their brand during games. Consider placing signage around during games, placing logos on jerseys, and making sponsored posts on your social media pages. 3. Fundraising Events A fundraising event could be a fun and memorable way to raise money for your team as well as connect with the community. There are so many different options when it comes to fundraising events, here are some examples:
4. Merchandise Branded sports merchandise is a $700 million dollar industry so selling merchandise can be a very successful fundraiser for teams. People love to support their favourite local teams. Merchandise can strengthen your relationship with fans and generate revenue. Today it is very affordable and easy to created branded merchandise that can be sold at games or through an online store. 5. Player Auctions Player auctions are when team members are auctioned off to do do chores or give lessons to the highest bidder. This can be done in the typical auction format or you could rent out players for set increments, usually 30 minutes, for a set price. 6. Offer Lessons The team can offer lessons to the general public. This allows the team to show off and practice their skills while also generating more interest in the sport. People can sign up as individuals or in a group as a team-building exercise. Promote the lessons on social media and at local businesses around town. 7. Share Your Facilities If your team has their own facilities, renting out the space when it’s not in use could be a great option. Tumblers Gymnastics in Orleans have applied this technique and have been very successful with their drop in programs and birthday party room rentals. Want to host a birthday party at Tumblers Gymnastics? Contact them at http://tumblers.ca/ First, create a schedule of when the facilities are not being used by anyone. Then, figure out which teams don’t have their own facilities and offer to rent it out to them. This will be a way for your team to make money and also benefit other teams in the area. This tip isn't only for facilities, it could also work for equipment. Think about what you have that might be useful to others and ask yourself if it is something that you could rent out. 8. Discount Cards and Voucher Books Everyone loves a great deal. Selling discount cards and voucher books are great way to offer people saving to their favourite stores and restaurant while making money for your team. Many companies offer packages to help make fundraising easy. Search the internet for the company that is right for your team. 9. Text-to-Give Text-to-Give refers to when you text a word or phrase to a certain phone number and a donation is made by taking money out of their phone bill. This is very popular amongst large charities. Text-to-Give is available to even smaller organizations. There are a number of companies who can help you launch this type of fundraising campaign. Remember to include the details on your social media pages to get the word out to as many people as possible. Crowdfunding, event and sponsors can be very successful for generating funds for your team. Consider making a plan and schedule of all your fundraising efforts to keep organized. Fundraising can be a big and difficult task but if you put in the work it can be done. Have you done fundraising for your team? What worked well, what didn’t? We want to hear about your fundraising experiences.
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Having a Facebook page is a great start for promoting your team. Creating interesting content can generate a good amount of interaction, but if you are looking for some ways you can really kickstart your page’s engagement then you are in the right place.
Here are seven ways you can boost interaction on Facebook: 1. Live Video Live video streams will make your followers feel like they are a part of what is going on even if they aren’t physically there. Whether you are hosting a special event, having players stream before and after a game, or just sharing a quick update, live video is a fun way to share content. It is also beneficial because the videos can be seen after the live stream has finished. Did you know that HESN live streamed this year’s Tumblers Classic at Tumblers Gymnastics Centre? Click here to see some of the footage.
2. Fan Takeover
A fan takeover can be a great way to get people excited about your team’s Facebook page. Offer one of your loyal fans the chance to temporarily become an admin of your page. This will allow them to post content as the team. You could let your followers know that this opportunity is coming up and let them submit ideas of the type of content they would be posting. 3. Scavenger Hunt A scavenger hunt can be used to boost interaction for your team. Post clues online and give your followers a chance to win a prize. Consider having a brainstorming session with your team to think of ideas for prizes, some examples could be branded team merchandise, VIP seat tickets or food vouchers for your next game. 4. Fan Feature At your next game have someone interview one of your fans, then post a fan feature about them. Ask the fan for their name, what they do, how long they have supported your team for and any other information you think would be interesting for people to read. This post will be a fun way for fans to feel special and it will also generate hype around who the next featured fan will be. 5. Behind-the-Scenes Posting behind-the-scenes photos and videos make fans feel like they are really a part of the team. This could even be done in the form of a live stream. A great time to post would be if your team is doing a fundraising event or any type of charity work. You could also post behind-the-scenes content during practices or games. 6. Contest Contests are a great way to get a lot of interaction. Think about what kind of interaction you want, for example, more shares, more comments, more likes, and use that as your qualifier for the contest. If you wanted more shares, ask people to share a certain post in a chance to win a fun prize. You can even combine qualifiers to get even more interaction. For example, share this post and tag two friends for your chance to win. 7. Ask Questions Asking followers for advice or their opinion is a great way to get followers to interact with your Facebook page. People love to share their opinions with others so adding a question to your post will make it more likely that they will comment. You can also ask people to tag their friends and family. This will lead to more people seeing your posts. Check out this Facebook post from NCAFA.
Using these techniques can help you get more interaction on your Facebook page but it’s also important to remember to share your Facebook page on your other social media platforms. Sharing has a big impact on the amount of traffic you get on your page. Ask players and coaches to share the team’s page on their personal accounts. The more traffic you have on your page will also have an impact on your amount of engagement.
Have you tried any of these techniques to boost engagement on your Facebook page? Tell us about your experience in the comments below. |
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